press & articles

Why You Should Broaden The Distribution Of Your Book (Now) by Kristen McLean (IndieReader, April 23rd, 2014)

10 Top Industry Insiders (& Outsiders) to Follow Online by Jane Friedman (Writer’s Digest, February 2014)

The Friday Futurists – Social Reading Edition (video/webcast) (The #FridayFuturists, January 10th, 2014) 

The Friday Futurists – Hamlet on the Holodeck Edition (video/webcast) (The #FridayFuturists, December 13th, 2013)

The Friday Futurists – Inaugural Edition (video/webcast) (The #FridayFuturists, November 14th, 2013)

The Future was Yesterday! by Lynn Rosen (Book Business Magazine, November 14th, 2013)

Future Think: What Will Shape Publishing in 2014 by Porter Anderson (Book Business Magazine, November 2013) 

Future Think: Bookigee’s WriterCube by Porter Anderson (Book Business Magazine, October 2013)

South Florida’s app economy emerging on many fronts by Mike Seemuth (Miami Herald, July 8th, 2013)

What the Barnes & Noble news is really telling us about the future of digital content by Kristen McLean (Digital Book World, June 28th, 2013)

Why Publishing Needs to Foster Its Own Startup Economy by Kristen McLean (Publishing Perspectives, June 7th, 2013)

When ideas collide: How face-to-face meetings achieve what the Internet cannot by Jane Teague (South Florida Business Journal, May 25th, 2013)

WriterCube empowers authors with book marketing insight by Scott James (Klat | Talk, May 23rd, 2013)​

Ether for Authors: Tim O’Reilly Is No Amanda Palmer by Porter Anderson  (Publishing Perspectives, May 6th, 2013)

An Open Letter to James Patterson on Bravery, Optimism, and the Future of Books by Kristen McLean (Digital Book World, April 26, 2013)

Will these six companies be game changers? by Kevin Gale (South Florida Business Journal, Apr 26, 2013)​

Author (R)evolution Day Videos now available (TOC Blog , April 16th, 2013)

Data 101 for Authors: How understanding the numbers can help you build your business – Writer’s Digest East 2013 (Slides – presented April 5th, 2013)

Keynote: The Future of Children's Books in Five Trends – TOC Bologna 2013 (Slides – presented March 24th, 2013)

Understanding the Children's Book Consumer in the Digital Age - TOC Bologna 2013 (Slides – presented March 24th, 2013)

Where Do Kids Find the Books They Read for Pleasure? Libraries, Amazon (Digital Book World, January 15th, 2013)

Build, Execute, then (finally) Publish: The last four steps for platform and authoring success by Kristen McLean (O'Reilly TOC Blog, January 10th, 2013) 

Heading towards marketing first, publishing later: Laying the foundation for vision, branding, and social channels by Kristen McLean  (O'Reilly TOC Blog, January 9th, 2013)

Topsy-Turvy: A new roadmap for book marketing: Collect an audience then make a product for them by Kristen McLean  (O'Reilly TOC Blog, January 8th, 2013)

Author (R)evolution Day, the Manifesto (Part I): Authors and content creators are the future of publishing by Kristen McLean (O’Reilly TOC Blog, November 16th, 2012)

Author (R)evolution Day, the Manifesto (Part II): Collaboration, uncertainty, & rewriting the rules of publishing by Kristen McLean (O’Reilly TOC Blog, November 19th, 2012)

Momentum growing behind hatching a [Miami] tech hub by Nancy Dahlberg (Miami Herald, October 1st, 2012)

Voices of the tech community: What does [the] ecosystem need? by Nancy Dalhberg (Miami Herald, September 30th, 2012)

Publish it Forward: Q & A Bookigee by Eve Bridburg (Grub Street Daily, September 26th, 2012)

BTB #317: Authors Take Charge (Podcast: Beyond the Book series, Copyright Clearance Center, September 16th, 2012)

Bookigee Wants To Revolutionize The Publishing Industry, Starting With WriterCube by Matt Sledge (Huffington Post, September 14th, 2012)

Inside Miami's Lean Startup Machine by Kristen McLean (Miami Herald, August 20th, 2012)

Is Publishing Ready for Agile? 

Start‐Up Competition Heats Up at BISG’s Digital Show & Tell 2012 (BISG Bulletin, June 19th, 2012)

Trends in the Kids' Consumer Book Market - Ideas and Insights from Around the Globe - TOC 2012 (Slides – presented March 20th, 2012)

TOC Bologna: Digital Kids' Publishers Try to Chart the Path Ahead by John A. Sellers 
(Publisher’s Weekly, Mar 19th, 2012)

Bookigee’s WriterCube Aims to Help Authors Through Analytics by Dennis Abrams (Publishing Perspectives, March 9th, 2012)

Agile for real-world publishing: The first in a series looking at the major themes of this year's TOC conference by Jenn Webb (O’Reilly Radar, February 23rd, 2012)

New Stats: Kids Find E-Books ‘Fun And Cool,’ But Teens Are Still Reluctant by Laura Hazard Owen (PaidContent, January 23rd, 2012)

How agile methodologies can help publishers: Bookigee's Kristen McLean says agile techniques from the software world also apply to publishing by Jenn Webb (O’Reilly Radar, January 10th, 2012)

Video: Bookigee Founder Kristen McLean on the Future of Publishing by Rich Fahle (DBW Insights, December 5th, 2011)

ToC: McLean Launches Bookigee, a Tool for Discoverability by Jenny Brown (Shelf Awareness, February 16th, 2011)

At Tools of Change, Former ABC Director Kristen McLean to Discuss New Venture, Bookigee by Andrew Albanese (Publisher's Weekly, February 10th, 2011)

What Do Children's Book Consumers Want?: A new study looks at how they decide what to read—and where they buy by Judith Rosen (Publisher's Weekly, January 31st, 2011)

Digital Book World: Can Publishers Create “Cradle-to-College” Bond with Kids? by Andrew Albanese (Publisher's Weekly, January 27th, 2011)

Children’s Books in a Digital Age by Judith Rosen (Publisher's Weekly, January 21st, 2011)

Don't Write the Obit For Picture Books Yet  

ABC Booksellers Overwhelmingly Approve Merger With ABA  

Kristen McLean is Going to Upset (ie. Fix) the Publishing Industry by Emily Gonzales (TechFemme, Oct. 28, 2010)

The Digital Revolution in Children's Publishing   (Publisher's Weekly, 

The Gen Z Reader: Finding Profits in an Elusive Market by 

NAIBA’s Tween Reader Panel by Judith Rosen (Publisher's Weekly, Oct 15, 2009)

Kristen McLean: for ABC director, changing times means opportunity by Judith Rosen (Publishers Weekly, October 13th, 2008)


tech & culture

Hippo In Ballet Shoes, Or Greyhound On The Track? Applying Agile Methodologies To Traditional Publishing (PPT Slides - presented TOC NYC 2012, February 13th 2012)

Bookigee Founder & CEO Kristen McLean Talks Agile (Video interview with Joe Wikert of O'Reilly Media, October 25th, 2011)

How to Find the Right Co-Founder by Kristen McLean & Emily Gonzales (Sharp Skirts, Nov. 22, 2010)


new media & marketing

Building a Personal Learning Network on Twitter (Presented: ABA Winter Institute, San Jose, CA. 1/10)

Give It Away to Get It Back: Using Thought Leadership Marketing to Build Your Business (Presented: Book Expo America, New York, NY. 6/09)


the future of reading and writing

Trends in the Kids' Book Market - Ideas and Insights from Around the Globe (Presented: TOC Bologna 2012, March 18th, 2012)

The Future of Children's Publishing: Trends & Prognostications (Presented: SCBWI San Francisco & Seattle Chapters, March 12th & 15th, 2011)

Understanding the Children's Book Consumer in the Digital Age - Key Findings from the Initial ABC/Bowker Pubtrack 2010 Survey (Presented: Digital Book World, New York, January 25th, 2011)

The New Age of Reading: Four Trends That Will Affect The Future of Books and Literacy (Full Video & Slides. Presented: International Digital Publishing Conference at City College of London, UK, 12/13/10)

Zombies, messiahs, hippos and six other keys to understanding the future of Publishing (July 16, 2010)

The Kids are Alright! Why Digitization and E-books are Good for Literacy (Publishing Perspectives, 4/26/2010)

The Gen-Z Reader – Understanding the New Reader of the Post Electronic Age (Presented: ABA Winter Institute, San Jose, CA. 1/10)

Understanding 21st Century Literacies (Presented: Miami Country Day School, Miami, FL. 11/09)


children’s bookselling

Great Books About Bullying (Presented as part of a panel on Bullying, SCIBA Author's Feast & Tradeshow, Oct. 23, 2010)

Children’s Books 101: Getting More Out of Your Children’s Section (Presented: ABA Winter Institute, San Jose, CA. 1/10)

Building Productive and Profitable Relationships with Your Public Library (Presented: Pacific Northwest Booksellers Association, Portland, OR. 9/09)

Building a Graphic Novel Section for Kids (Presented: Northern California Independent Booksellers Association NCIBA, Oakland, CA. 9/08)

My Toddler Reads Shakespeare and Other Customer Service Challenges (Presented: Southern Independent Booksellers Association SIBA, Mobile, AL 9/08)